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Master The Art Of Selling

Sales are the lifeblood of your business. Our 12-Week Sales Masterclass is your opportunity to adopt a proven sales system that will transform your team into a profit driving powerhouse.
4 Week Guarantee - Guaranteed results or we'll refund your first month's investment!

Connect, Persuade & Close Like Never Before.

Transform your sales performance in 12 weeks with expert coaching that delivers real-world results.

With our 12-Week Sales Masterclass, you'll install proven strategies to build stronger client relationships, optimise your sales process, boost conversion rates, and develop a high-performing sales team that consistently hits targets.

This isn't just training—it's your roadmap to sustainable revenue growth and predictable sales success.

Do you struggle with...

Stagnating profits

Building connections

Do your team's client interactions feel mechanical and surface-level, preventing them from building the kind of genuine relationships that turn prospects into long-term customers?
Stagnating growth

Closing the sale

Are your sales conversations fizzling out at the final hurdle, leaving you frustrated as opportunities slip through your fingers?
Lack of focus

Inconsistent Revenue

Is your business held hostage by unpredictable revenue cycles, making it impossible to plan for growth or confidently invest in your future?
Lack of focus

Overeliance on key clients

Are you lying awake at night worried about what would happen if your top clients left, knowing too much of your revenue depends on just a handful of customers?
You aren't alone. We're here to help.

Training Alone Doesn't Work!

How many times have you invested in training without getting great returns?

The right training PLUS coaching
& support on execution delivers lasting results!

How Does The 12-Week Sales
Masterclass Work?

(and what makes it so effective?)

Control icon

Learn Weekly

12 bite-sized, 30-minute video modules designed for easy consumption (unlike full-on training days).

Practical lessons build on each other, creating a powerful foundation for sales success.
coaching icon

Engage Actively

12 weekly, 1-hour facilitated sessions led by an ActionCOACH-certified trainer.

Discussions, goal-setting, and hands-on application to reinforce learning.
KPI icon

Measure & Improve

Regular tracking of KPIs and conversion rates keeps your team accountable and ensures continuous progress.

Feedback loops provide actionable insights to refine skills and strategies.

Size doesn't matter here. Whether you're a solo entrepreneur or part of a big team, our programme's for you. The real magic? We bring together business owners from companies of all shapes and sizes and help them to improve their sales skills, install a proven system for success and grow predictable revenue.

Come join us and see where the 12 weeks could take you.

The 12-week sales training program offers a robust and structured approach to enhancing your sales skills and knowledge. Each week, you’ll explore a unique facet of the sales process, from defining your sales mindset to mastering the art of negotiation.

Here's a glimpse of each week

  • Session 1: Define your mindset and professionalism in sales.
  • Session 2: Explore the power of beliefs and understand the four types of salespeople.
  • Session 3: Dive into effective communication and engagement strategies.
  • Session 4: Learn about prospecting, qualifying, and targeting for maximum impact.
  • Session 5: Discover lead qualification techniques and the art of creating a buyer experience.
  • Session 6: Develop relationship-building and body language skills.
  • Session 7: Master sales negotiation and objection handling.
  • Session 8: Understand your competition and leverage your unique selling proposition.
  • Session 9: Optimise your sales process, track KPIs, and use essential sales tools.
  • Session 10: Elevate customer service and support for customer satisfaction and loyalty.
  • Session 11: Explore the enrolment process, asking the right questions, and closing deals.
  • Session 12: Maximize positive outcomes, script usage, and turn your vision into reality.

Each week, you will have homework and opportunities for feedback, making this program an interactive and transformative journey.

The 12-week sales training program is designed to enhance sales knowledge and skills over the course of twelve weeks. The program is divided into twelve half-hour videos, which you will watch at your own convenience during the week. Each week builds upon the previous one, creating a continuous learning experience. There are also weekly facilitated sessions conducted with your ActionCOACH Coach.

Total investment ÂŁ1200 that you can choose to pay upfront or weekly over the 12 weeks.

Your action coach for the 12-week Sales Training is the award-winning Martin Baillie.

Martin Baillie is passionate about coaching business owners as they build great businesses that deliver financial and personal freedom. Drawing on his many years in leadership and management roles within corporates and SMEs, Martin offers clients an objective, innovative approach to business and insight into strategies designed to stimulate growth and sustainability. That’s why, when working with Martin, you won’t just improve your business mindset, you will also explore how to maximise your market share, leverage strategies and implement systems that deliver financial returns and support a better work-life balance.

See what members are saying.

D Hatfield

When we first joined ActionCOACH over two years ago we wanted to grow our business. We were already working long hours and did not really know where to start. With Martin's help over the past two years we have been able to open a showroom, take on staff and increase our turnover and profit.

S Kelly

Great Training from Martin. Really helpful breakdown of the areas where small changes have massive effects.

A Prescott

I could not put a value on what Martin has helped me achieve over the last few months - Not only helping me streamline my company but more importantly helping my personal development to be a more efficient director. I have more time and less stress than I can remember in a long time.

D Grantham

From the business training I have grown my business, rebranded and learnt a lot. I am excited about the future of my business.

Ready to take your sales results to the next level?

The next 12-Week Sales Training Masterclass kicks off soon.
Limited spaces are available, so get in touch if you are looking to enrol.
© 2024 ActionCOACH - Registered in the UK - Registration No. 12476385

Schedule your free session.

Fill out the form and our team will be in contact to discuss your business goals and challenges and see if our one-to-one coaching is suitable for you.
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Register for Growth Club

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Download Form: Small Team Tips

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Download Form

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Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

Book a 15-min Discovery Call

Fill out the form and our team will be in contact to discuss your business goals and challenges and see if our 12-week business training is suitable for you.
12-Week Business Training Form

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Download Form

Thanks for your interest in this download. We will send a copy of the file you have requested to your mailbox. Please fill in your details below.
Download Form: Small Team Tips

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Download Form: Customer Centric Service Tips

Book a 15-min Discovery Call

Fill out the form and our team will be in contact to discuss your business goals and challenges and see if our 12-week management training is suitable for you.
12-Week Management Training Form

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Book a 15-min Discovery Call

Fill out the form and our team will be in contact to discuss your business goals and challenges and see if our 12-week sales training is suitable for you.
12-Week Sales Training Form

By clicking submit below, you consent to allow ActionCOACH Bury St Edmunds to store and process the personal information submitted above to provide you the content requested.